What It Costs to Work With Us
Research comes first in everything we do, so these are not content-package prices. Here is what each piece of work costs, who it is for, and what you walk away with.
All prices in SEK, excluding moms. International engagements are quoted in EUR at the prevailing rate. Scope is agreed on a call before anything is invoiced.
Entry · two weeks
Positioning & Visibility Audit
Both tracks
Two weeks of looking properly at your market, your competitors and how you currently show up. You get a written read of where the position is unclear, what that is costing you, and the order to fix it in. Book a programme within 30 days and the whole fee comes off the price.
Start here if you are not sure what you need yet.
Track B · four to six weeks
Founder Positioning Programme
Established professionals and advisors
For people whose reputation travels by word of mouth and then stops. We research the market and the audience, find the differentiator that is actually defensible, set the position, build the messaging, write your founder narrative, rebuild your LinkedIn and produce one anonymised case example. It should read like you wrote it on a good day. More on the personal branding consultant programme.
Most clients start here.
Track A · six to eight weeks
Validation & Go-to-Market Programme
Founders and companies
For teams validating, launching or scaling a product where the market case is still fuzzy. Market, consumer and competitor research, product validation, business positioning, category framing, the launch narrative and the plan to take it out. The first five stages of the Authority Engine™, pointed at a launch. More on go-to-market strategy consulting.
Ongoing
Authority Partner
Three-month minimum · after a programme
Editorial planning, LinkedIn content, distribution, SEO, GEO and AEO, measurement, and a proper look at the position itself every quarter. We only take this on after a programme. Content without a position is just volume.
Add-on
Creative Production
Alongside any programme
Founder brand videos, podcast production, creative direction, design, social assets and pitch decks, handled in-house so the strategy survives execution. Priced per project, because a two-camera shoot and a single talking head are not the same job.
Advisory calls
Want More Than the Free Call?
The first 30-minute consultation is free and always will be. If you would rather keep using the time for advice than move into a programme, book a paid session instead.
30 minutes
One question, properly answered. A positioning call, a message you are about to send, a decision you are stuck on.
Pick a slot on the calendar. The 1,499 kr invoice follows straight after and the call is confirmed once it is paid.
60 minutes
Room to go through the whole picture: the market, the position and what to do first.
Pick a slot on the calendar. We confirm the full hour with you and send the 2,499 kr invoice before the call.
Both are booked on the same calendar as the free call, and invoiced separately. If what you need turns out to be bigger than a call, we will tell you rather than sell you another one.
Questions We Get Asked
How much does a brand positioning consultant cost in Sweden?
A positioning and visibility audit starts at 12,000 kr, a founder positioning programme at 45,000 kr, a validation and go-to-market programme at 75,000 kr, and ongoing work at 15,000 kr a month. All prices are in Swedish kronor, excluding moms, and international engagements are quoted in EUR. These are starting points, not fixed packages: scope is agreed on a call before anything is invoiced.
Why do you publish prices at all?
Because a position you cannot afford is not a position. Knowing the range before the call saves us both a meeting.
Why does it start at 45,000 kr?
Every engagement opens with market, consumer and competitor research, backed by ten years of formal research methodology. That layer is the work. Take it out and this gets cheaper, but it also becomes something else.
What happens after the free 30-minute call?
If a programme is the right fit, we scope it and put it in writing. If you only want more of our time, book a paid session: 1,499 kr for 30 minutes, 2,499 kr for an hour.
My scope is different. Is the price different?
Usually. These are starting points, not fixed packages. Scope is agreed on the call and written down before anything begins.
Can I just buy content?
No. We do not take on content work before the positioning work. Content without a position is volume, not visibility.
What if I am not ready for a programme?
Start with the audit. It is the smallest useful piece of work we do, and the fee comes off a programme if you book one within 30 days.
Not Sure Where to Start?
Every project starts with a free 30-minute consultation. No pitch. We look at where you stand in your market and you leave with a clear next step, whether or not you work with us.